Trust
Predictive Fitness understands the importance of building and fostering trust. We respect the privacy of those who visit our websites, download our mobile apps or otherwise interact with our Platform and our Services, and we’re committed to protecting the Personal Data entrusted to us.
Transparency
We want anyone who interacts with our Platform and Services to understand what Personal Data we collect, how it may be used and shared, and why it is critical to the overall Predictive Fitness mission.
Transformation
Our mission to transform data into insights is enabled by fostering trust through value-based user engagement and our commitment to transparent and responsible data stewardship.
Frequently Asked Questions
  • If you choose to connect and share data between various fitness or health apps or other fitness or health services.
  • If you sign up for a promotion we offer or register or attend an event we host or sponsor, we may collect data for registration purposes and for your participation in the promotion or event.
  • We may also share your Personal Data with Service Providers that we engage to support our business activities, such as providers assisting us with the following activities:
  • refining our technology and perform statistical analysis
  • send you email on our behalf and respond to communications you send to us
  • host our websites
  • process payments
  • provide customer support
  • collaborations with our business partners regarding our Services, such as event collaborators, advisors, joint venture partners and strategic collaboration partners.
Athletes

Athletes include: endurance athletes, general fitness enthusiasts or otherwise health-conscious individuals, and Users of our Platform and Services

When you visit one of our Websites or download one of our Apps and create an account or otherwise use our Platform and Services, we will collect and process your Personal Data. Information you share with us or that you authorize us to access will be used (“processed”) by Predictive Fitness to help refine and optimize our algorithm to help you, and other Users, meet health and fitness goals. For example:

  • When you sign up for a free or paid account, we collect your personal contact information and unique identifiers, such as your name, email, address, and phone number. Additionally, you will be required to create a username and password to securely log into your account.
  • In the event you purchase a subscription to our Platform or one of our Services, we will collect and process your financial information including bank and/or credit card account details to process your payment. We will also collect data related to your purchase history and tendencies regarding Platforms and Services purchased, obtained, or considered.
  • When you start using one of our Platforms or Services, you will be asked to provide data such as your age and gender and current performance statistics so we can conduct a threshold assessment and develop a baseline to evaluate your performance as you progress with your training regimen. We may collect information, including information that may under certain laws be defined as Consumer Health Data, such as your physical characteristics, weight, height, and body measurements, estimated stride length, time, duration, distance, location, calorie count, resting heart rate, stride rate,  and pace to track and evaluate performance over time.
  • To provide you with insights and prescribe training, and refine and optimize our platform, we may process any biometrics you share with us, such as images, voice recordings and sleep, health, or exercise data that contain identifying information as well as lifestyle information including habits, behaviors and preferences as related to use of our Services.
  • If you choose to authorize us to access or receive your data originating from other third-party apps, such as heart rate, sleep or nutrition data to further enhance your use of our Platform and Services.
  • We will process data related to your precise geolocation as it relates to your training routine, including any geolocation data that you have agreed we may collect from third-party products, such as cycling computers, fitness watches, heart rate monitors or similar devices.
  • We will process and monitor your lifestyle information including habits, behaviors and preferences related to use of our Platforms and Services.
  • Electronic or sensory data in the event you choose to upload and share images, videos, or other recordings of yourself.
  • We may process information about your interactions with our Websites and Apps, Platforms and Services including information you choose to post on your profile or with others, as well as online advertising and cookie information and inferences drawn from Personal Data, such as profiles found on social media websites, public records or derived from other information that we collect, as permitted.
  • If you sign up for a promotion we offer or register or attend an event we may host or sponsor, we may collect data related to your registration and participation in the promotion or event.


We may use this data to:

  • Allow you to create a personalized account and provide our Services to you, to help you meet your health and fitness goals.
  • Enable sharing of your personal data with others (e.g., Coaches, event collaborators, other Users or third-party data providers) through our Platforms or Services.
  • Respond to any inquiries or requests you may have, such as those of a customer service nature.
  • Operate our website, Platforms or Services, ensuring the security and integrity of our websites, apps, Platforms and Services and maintaining back-ups of our databases.  
  • Improve and optimize our Services and Predictive Fitness’ proprietary AI technology, algorithms and related research for ongoing refinement and optimization of our Platform and Services.  
  • Market and sell our Platforms and Services to you, or products or services offered by our business partners, or where Predictive Fitness is a Sponsor of an event or activity.
  • Conduct surveys, or polls and/or obtain testimonials related to your use of our Platforms or Services.

Coaches

When you sign up to coach Athletes you create an account with Predictive Fitness which may include sharing the following Personal Data:

  • Name, email address, phone number and other contact information.
  • Username and password associated with your account.
  • Professional, educational, or other qualifications related to your coaching or athletic experience including certifications, awards,  accomplishments, or other programs you may participate in, or in which you historically participated.
  • A picture of yourself, or other video or images you may choose to share or post.
  • Other personal details you may choose to share about yourself when you create your profile, or otherwise disclose in your posts, chats or communications with athletes or in the Coaches network, including any information you share about your health, a medical condition or other information considered Sensitive Data.
  • IP address, Internet and other electronic network activity the data we collect through tracking technologies when you access and use our websites and apps and information regarding your interactions with other Predictive Fitness websites, apps or Services, such as inquiries to customer care, participation in events and sales and marketing interactions.
  • Precise geographic location information about you and your device(s).
  • Inferences that may be drawn from the Personal Data you share, including publicly available information such as profiles found on social media websites, public records or derived from other information that we collect, as permitted.

Predictive Fitness will process your Personal Data to provide you with access to our coaching Services, as well as for the following purposes:

  • To enable your communications and collaboration with other Coaches or Athletes for training purposes.
  • To respond to any requests or inquiries to our customer care team.
  • To communicate with you, including service communications such as information on technical service issues, security announcements or to inform you of other account related activities.  
  • To operate our Services ensuring the security and integrity of the website and related services and to maintain back-ups of our databases.  
  • For data and information that we collect through tracking technologies about your interaction with our Services to analyze the use of the website in order to improve the quality, design and user experience.
  • To provide you with marketing communications, or tailor our marketing campaigns with content customized to your interests and preferences.
  • To conduct surveys, or polls and/or obtain testimonials.
  • To conduct other research regarding our Platform and Services and related activities.

Spectators

Spectators include: Business Partners, Military, Employers, Investors, and other Wellness Stakeholders

When you visit one of our websites, inquire about our Platform or Services, do business with us or conduct other business transactions with us, we may collect and process the following Personal Data:

  • Business contact information and unique identifiers, such as name, email address, telephone number, mailing address, identification information (identity card/passport number, Social Security, or other taxpayer/government identification number like driving license details and online identifiers.
  • Financial information including bank and account details, and other financial information as necessary to provide our Platform or Services.
  • Academic and professional related information such as credentials provided on a curriculum vitae or resume, job title, professional history, educational information, specialty.
  • Information regarding your interactions with our Platform or Services, including inquiries, participation in events and sales and marketing interactions.
  • Internet and electronic network activity information, such as information about your interactions with our websites, online advertising and cookie information.
  • Electronic and sensory data, including images and recordings you choose to share
  • Inferences drawn from Personal Data, such as profiles found on social media websites, public records or derived from other information that we collect, as permitted.  

We may use this information to:

  • Fulfill or meet the purpose(s) for which the information is provided. For example, address questions related to products in development, or in market, or deliver requested information on resources available related to our Services.
  • Perform research and analysis aimed at improving our Services, communications and technologies.
  • To provide you with marketing communications, or tailor our marketing campaigns with content customized to your interests and preferences.
  • To conduct surveys, or polls and/or obtain testimonials.
  • Communicate with you, including service communications such as information on technical service issues, information about our investigational Services, and business and security announcements or to inform you of other activities.  
  • Identify and engage thought leaders and external experts.
  • For the performance of a contract or to conduct business with you.
  • Respond to your inquiries and requests, including with respect to investments and strategic collaborations.
  • Evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, joint venture, or other sale, transfer or disposition of some or all of our assets, whether in connection with any bankruptcy, liquidation, or similar proceeding, in which Personal Data held by us is among the assets transferred.
  • Operate, evaluate and improve our websites, Products or Services.

Predictive Fitness Team

When you apply for a job, or work at Predictive Fitness, we may collect and process the following Personal Data:

  • Personal and business contact information and unique identifiers, such as name, email address, telephone number, mailing address, identification information (identity card/passport number, Social Security, or other taxpayer/government identification number like driving license details and online identifiers.
  • Protected characteristics including race, ethnicity, gender, sexual orientation, physical or mental disability, political affiliation, trade union affiliation, religion, and philosophical beliefs, etc.
  • Educational and professional related information such as credentials provided on a curriculum vitae or resume, job title, professional history, educational information, specialty.
  • Financial information including bank and account details, and other financial information as necessary to administer payroll or other applicable benefits.
  • Information about the use of Predictive Fitness’ information and communication systems and other assets, e.g., mailing system, desktop computers/laptops, servers, mobile devices, etc., including, but not limited to, user credentials, login data, email address book, authorized access details to applications and networks.
  • Disciplinary actions and/or criminal proceedings and/or sanctions.  
  • Information related to your health and medical condition(s), which may include genetic data or biometric information; medical treatments, medications, and test results, or information about your insurance for healthcare and related benefit provisions.
  • Electronic and sensory data, including images and recordings.

We may use this information in order to:

  • Facilitate our employee recruitment activities, such as: processing employment applications, evaluating a job candidate for an employment activity, negotiating employment contracts, and monitoring recruitment statistics.
  • Administrate employee-related activities, such as payroll and benefits, communication and collaboration tools and employee resources.
  • Protect the security and integrity of our websites and mobile applications, or otherwise protect our rights or property.
  • Protect your health and safety, or the health and safety of others.